Another interesting article
https://www.bbc.co.uk/news/business-68947020
Pinning hopes on autonomous driving is their undoing, as it can only work if all cars on the road are autonomous. And just about every other car manufacturer has caught up with them on EV technology, and surpassed them on quality.
If they where a car company, as opposed to a software/tech company at heart, they would look to build affordable and practical models like the Dacia Spring and sell them to the masses. Every CEO and sales director has had an electric car now, what needs to happen next is to sell cheaper models to the masses - and in the UK that would be a sub £20k car but with a 170+ mile range.